What to do with an Epiphany?

Have you ever had an epiphany? You know one of those “Aha” moments when you have a good idea, the next “Hula-hoop” or “Pet Rock”! You could be right. I’m sure Steve Jobs and Mark Zuckerberg had that moment.

Ok great, now what? Well, the first thing I do is brainstorm with a trusted friend. This exercise allows me to dream out loud. Talk about my idea and share my excitement. Eventually the conversation turns to the practical side of things. How am I going to build this company? How do I get people to know who I am and what I do? And, of course, the biggest question of them all; how do I get the money to start this business?

So what are my next steps? Do I sit back and wait until I see an ad on TV and shout out loud, “That was my idea!”, “I knew that was a good idea!” too late now. No, don’t wait for that moment. Do something with that great idea! I usually “Noodle” on the idea. I let it percolate in my mind. I buy a little notebook and carry it around adding snip-it’s of ideas, thoughts, and questions that I need to think thru. Yes, “Think it Thru”. That’s what I do with a good idea.

What is “Think it Thru”? Well that is the process of thinking thru the business and addressing all your questions in a constructive manner. What does that look like? Well, it looks an awful lot like a Business Plan. Oh no, the dreaded business plan! I couldn’t agree with you more. Business plans are complicated and ask for too much information. So let’s boil it down to be an easy, simple plan that allows you to “Think it Thru” without losing your mind.

I am on a mission to create a “Business Planning” tool called Think it Thru and I would love your thoughts and ideas. Tell me how you “Noodle” on your epiphanies (good ideas). What do you do with those “Aha” moments? Looking forward to hearing from you!!

Laura Guillaume

Laura Guillaume is a serial entrepreneur, author, and business mentor. She is focused on enabling budding entrepreneurs to succeed in new business ventures. She has created a toolset of materials to help them plan, execute, operate, and eventually exit a business endeavor.
Laura started and operated numerous businesses from restaurants to software /consulting organizations. Some of the businesses were more successful than others each having significant learning experiences that she wishes to share. The last business venture was the most successful, sold in 2010 it landed 215th of Inc. magazines 500 fastest growing companies, and had a significant impact in its industry.
Laura is hoping that this new venture “Think it Thru” will assist her in accomplishing her last business goal of giving back to other entrepreneurs. Thinkitthru.org will be a non-profit company built to teach, encourage, and assist business startup ventures to be successful.

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